What Does Google Really Think Of Your Reviews?
We already know Google Reviews play an important role for both you and your business, but let's review the facts!
Facts
Keeping your reviews current is crucial for keeping your product and services relevant to potential consumers.
92% of consumers look online for google reviews BEFORE visiting a local shop.
84% of people trust google reviews just as much as personal recommendation from a close friend or relative.
80% of consumers will click call or visit a business after reading current positive reviews
So, there you have it. Google Reviews are clearly a lifeline for you, and should definitely be a top priority, but what does Google itself think of your reviews, and just how much impact does it really have in relation to your reputation with Google search engines?
Let's explore that!
When was the last time you googled your business to see where it comes up? If you haven't recently, we strongly suggest you do!
Pro Tip: Do this from a device you never use because the Google puts Einstein to shame, and knows you want to see your own business. We want to see what everyday people see!
Did your business show up on the top of the list? How about the first page?
If it didn't, you're probably feeling a little down at the moment. Getting to the top isn't always easy, but go ahead and let the moment pass, because we are about to give you some information to help rise you to the top!
GOOGLE NEEDS GOOGLE REVIEWS JUST AS MUCH AS YOU!
"Google review count and score are factored into local search ranking"- Google
Google wants to be the best search engine the world has to offer, and they aren't about to let Bing get in the way...you remember them, right?
In order to stay on top, Google needs to be constantly providing consumers with the best location that match their search description. After all, you would never trust Google again if they sent you to the worst Chinese Restaurant in town that time your in-laws came to town and you scrambled to find the best local take out!
Like your consumers, Google trusts the people of the internet to let them know who should rank supreme. This method isn't always full proof, and you will always have some unjust negative reviews out their bumping your score down. That is why a steady stream of great Google Reviews are the most valuable tool for your business!
While Google Reviews are probably the best way to climb your way up the web latter, there are a few other tools you can use so that Google will notice you.
- Update your website regularly
- Verify your business with Google Business Pages
- Provide new content through blog articles, and
- Remember to use your keywords!
Google makes it even easier to find out what your customers are looking for by tracking how often your business is being found via related search phrases or direct business lookup!
Want to learn more about handling a negative google review and turning it into a positive? Click here to read more!
Looking for expert help?
Contact Review Me Now today to speak to a professional Online Reputation Specialist!