It's no secret.
You probably already know Google reviews get your business seen, and without them, your business can easily become invisible to thousands of potential clients daily. However, what you may not realize is just how important google reviews are for client accessibility too! Google reviews can act like a gateway, guiding customers straight to your door in a way that other paid advertisements simply do not.
In fact, did you know that 80% of people will click, call or visit a business AFTER reading a positive google reviews? It's true!
People today are busier than ever, and with their chaotic lives, what your customers crave most are EASY SOLUTIONS! Your business' customers don't have the time or the patience to be scrolling through multiple web pages to find the information they are looking for. Luckily, Google works for you and them, making it easy for them to find, explore, and connect with you, all in one place- Google Reviews.
Let's say, you are looking to renovate your home, and it is time to upgrade those floors! You google "local flooring specialist", and google gives you a convenient list. Google gives you pages of listings, actually... Do you scroll through pages 2-5? Probably not! In fact, you probably won't scroll past the first 5 listings, let alone 5 pages. Your eyes instinctively scan the page for the highest rated businesses, and you begin to check them out. The first one looks great, but you have to click their website, scroll down to contact, copy and paste the number, and then call them. Not that hard, but it's definitely more work than you want to do at the moment. The next one is just as good, and someone left an excellent 5 star google review yesterday! Perfect, you can see that they are located about 20 minutes away, and their number is linked right there for easy accessibility. You click the blue highlighted number, and your phone instantly connects you their friendly staff. You now have your floors scheduled, and they just landed themselves another client! Too bad the other, equally as good business missed out! Make sure you and your business is seen and accessible!
How do you get seen and connected?
- Keep your google reviews high and consistent (google will automatically move and keep you towards the top of the list).
- Keep your contact and business information updated at all times
- Respond positively to all Google Reviews- good and bad!
- Keep active on your Facebook and websites by updating pictures, posting blogs, and adding new content.
Google also makes it easy for business owners like you to track your success throughout the month by using your Google Business Page Insights! Here you can review how many customers called, requested directions, viewed your website, or tried to connect with you via chat. What call of action do you think is most beneficial for your business clients?
Need help getting noticed?
Connect with a qualified Online Reputation Specialist @ www.reviewmenow.com/contact/